Building Brand Resilience in the New Mediascape
In the new media landscape, anyone can say anything online. This creates crises for brands and…
Author: developer@kingdomdigital.com.my
ADvances – the premium solution for advertisers
With 1.8 billion websites in the world, how do advertisers cut through the clutter to make…
Intro to Programmatic Buying
AppNexus is the world’s largest independent advertising technology company with the mission to create a better…
WFA Global Policy
Welcome to the first edition of WFA Global Policy Brief This monthly newsletter aims to keep WFA…
FAKE NEWS IS BIG NEWS!
From a simple expression often used by US President Donald Trump to variously describe news and…
MALAYSIANS OPTIMISTIC ON ECONOMIC OUTLOOK POST GE14
RECENT GOVERNMENT INITIATIVES SEEN AS GOOD FOR CONSUMERS It has been just over a month since…
Malaysia Media Landscape 2017
The media landscape in Malaysia has shifted over the past couple of years with the rise…
The Malaysian Option – MPPM
Introducing the Malaysian Premium Publishers Marketplace (MPPM), a brand-safe inventory of local premium digital publishers that…
Welcome to the WFA
“In essence, the aspiration of MAA partnership with WFA, has enable the Industry to elevate the…
2017 Full Year ADEX Report
Source: GroupM, a WPP Group …
Operating under one roof
A strong voice is emerging in the advertising industry for ad agencies to house their services…
For better media quality, going private is the way
JUST like the ingredients one need to make a great chocolate chip cookie, brands need to…