WFA Global Policy developer@kingdomdigital.com.my July 24, 2018 Welcome to the first edition of WFA Global Policy Brief This monthly newsletter aims to keep WFA…
FAKE NEWS IS BIG NEWS! developer@kingdomdigital.com.my July 12, 2018 From a simple expression often used by US President Donald Trump to variously describe news and…
MALAYSIANS OPTIMISTIC ON ECONOMIC OUTLOOK POST GE14 developer@kingdomdigital.com.my June 18, 2018 RECENT GOVERNMENT INITIATIVES SEEN AS GOOD FOR CONSUMERS It has been just over a month since…
Malaysia Media Landscape 2017 developer@kingdomdigital.com.my April 24, 2018 The media landscape in Malaysia has shifted over the past couple of years with the rise…
The Malaysian Option – MPPM developer@kingdomdigital.com.my March 30, 2018 Introducing the Malaysian Premium Publishers Marketplace (MPPM), a brand-safe inventory of local premium digital publishers that…
Welcome to the WFA developer@kingdomdigital.com.my March 27, 2018 “In essence, the aspiration of MAA partnership with WFA, has enable the Industry to elevate the…
2017 Full Year ADEX Report developer@kingdomdigital.com.my March 20, 2018 Source: GroupM, a WPP Group …
Operating under one roof developer@kingdomdigital.com.my March 20, 2018 A strong voice is emerging in the advertising industry for ad agencies to house their services…
For better media quality, going private is the way developer@kingdomdigital.com.my February 22, 2018 JUST like the ingredients one need to make a great chocolate chip cookie, brands need to…
How Goobook is shaping the future of Malaysian media? developer@kingdomdigital.com.my January 16, 2018 Goobook is the cheapest way to drive traffic and create awareness to online content and local…
MAA & WFA: Is your ad getting value for money? developer@kingdomdigital.com.my November 20, 2017 Issues affecting marketers addressed at MAA-WFA conference AMID a complex media landscape, there are many issues…